Welcome back, product bosses! I have another fantastic coaching session lined up for you today with Natalie of Cookie Nookie—a delightful family business that offers homemade delicious treats like cookies, Chex Mix, and Rice Krispie treats! If you’ve been struggling with turning your increased followers and engagement into actual customers and sales, that’s exactly what we’re going to be diving into!
NAIL YOUR DIFFERENTIATOR AND INCREASE YOUR SALES AT THE SAME TIME
In this episode, we explore the fundamental step of nailing your differentiator to stand out in the crowded market. Natalie has been seeing growth in her followers and engagement but isn’t seeing these numbers convert into paying customers and sales. Does this sound familiar to you? We break down how to identify what sets your brand apart and how to weave this into your messaging to create a compelling brand experience.
We also discuss how Natalie can shift her focus to make her brand appeal to the right customers and why it’s crucial to highlight the unique aspects of her cookies and treats. Plus, we dig into the importance of increasing average order value at in-person events and how to make quick adjustments to maximize sales.
Tune in as we help Natalie make these pivotal changes in her business, aiming to transform her followers into dedicated customers and elevate Cookie Nookie to the next level.
Resources:
Learn more about Cookie Nookie’s delightful treats here!
Follow Cookie Nookie on Instagram.
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Connect:
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