Welcome to another episode, product bosses! Are you ready to simplify, streamline, and scale? In this episode, Jacqueline sits down with Catalina, the creative genius behind Catalina Straps and Bags. Catalina’s stunning handmade straps and bags, crafted with love by indigenous communities in Colombia, are not just beautiful but also sustainable. While she’s thriving at in-person markets, she’s feeling a little scattered and ready to level up. Get ready to discover how focusing on best sellers can turn overwhelm into clarity and help you hit those six-figure dreams.
FOCUSING ON ONE STANDOUT PRODUCT CAN UNLOCK SIX-FIGURE SUCCESS
Catalina’s water bottle straps are a total hit, but selling them online? That’s been tricky. Jacqueline uncovers the magic of product display and packaging—making sure your product practically sells itself! With these key tweaks, Catalina can become THE bottle strap brand, standing out in a crowded market and leaning into what makes her unique. If you’ve ever felt stuck trying to do it all, this episode is your permission to simplify and shine.
And just when you thought wholesale was the answer… not so fast! Jacqueline breaks down why pricing and margins need to align before diving into wholesale and shares actionable tips for improving profitability. The big takeaway? Simplicity scales. By honing in on her standout, trend-forward product, Catalina has the power to unlock massive growth. Ready to find your focus and start scaling? Tune in now and let’s make it happen!
Resources:
Learn more about Catalina Straps and Bags here
Connect with Catalina on Instagram here
Interested in scaling your product-based business? Join my masterclass where I share my four-step playbook to stand out in a crowded market and attract more customers. Register here to grab your seat today!
Consistent content is key to getting more people to see and buy your products. If you want to create great content but you don’t know what to say, or you feel too busy, or you just don’t want to be the face of your brand, no worries – because we’ve got you covered with a year’s worth of consistent content that’s sure to resonate with your audience! If you want to see how easy this can be, click here.
Connect:
Website: theproductboss.com
Instagram: @theproductboss
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